San Diego Marketing and Advertising Educational Programs
Throughout the year, AD 2 San Diego puts on educational programs. Each program is geared towards current topics in advertising and marketing. Next AD 2 educational program:
October 16: Cause Marketing Night featuring Will Marre.
Learn how your marketing campaigns can make a difference. Prior to Will’s seminar, we will be showcasing this years Public Service campaign client, the Big Brothers/Big Sister of San Diego County.
Will Marre is the co-founder and former president of the Covey Leadership Center (The 7 Habits of Highly Effective People) and CEO of the ReaLeadership Alliance where he helps leaders identify, communicate and implement new socially-strategic business models. Will is going to speak on “Beyond Branding: Becoming Famous for Something that Matters”.
An acclaimed speaker, Will received an Emmy Award® for writing the learning documentary “Reclaiming Your American Dream” that continues to air on Public Television stations around the country. Will is passionate about helping improve the quality of our personal lives as well as accelerate economic and social improvement throughout the world.
Details:
- Date: October 16
- Location:
- National University, Kearney Mesa Campus
- 3678 Aero Court
- San Diego, CA 92123
- Time: 6-8
Rate |
Advance Price |
|
| AD 2 Member/Students | $10 | |
AD Club Member |
$15 | |
| Non Member | $20 |
Note: Price increases $10 per each level at the door.
Previous AD 2 Events:
September 11: 3rd Annual Sports Marketing Night.
Tom Henehan, MillerCoors Marketing Manager for San Diego/Las Vegas is spoke at AD 2 San Diego’s 3rd Annual Sports Marketing Night! Tom is an extremely bright/energetic marketer who has a wealth of experience in sports marketing. He has worked on brewery sponsorships for the Eagles, Bengals, Padres, Chargers, USC, and all the LA teams.
Tom spoke about the brewery’s approach to evaluating sports sponsorships, specifically speak about theMillerCoors - Padres Activation plan, which includes point of purchase displays. Tom brought down the MillerCoors Promotions Staff and also comped our audience with MillerCoors brews! After Tom presented, the group headed to Petco Park to watch the Padres play the Giants.
Event was Officially Sponsored by MJD Interactive.
Myspace vs Your space - Let's keep the discussion alive!
On March 26, 2008 San Diego's Web 2.0 SUPER STARS discussed how to manage your online persona and build social capital. The event answered:
- With so many social networks (Facebook, LinkedIn, Myspace, Yelp, etc.), which ones do you use?
- What do you make available online and still protect yourself?
- How do you divide professional from personal?
Event moderator, Aaron Kahlow, has set up a groups page on Facebook for you to:
- Ask the Experts your Social Media questions
- Connect with others at the event.
- Make good for the “cocktails” Aaron purchased.
- Check out the Pics and Video from the events
Click here to join AD 2 San Diego's Myspace vs Your Space Group. Check out all the fun we had in our photo gallery .
Panelists included:
Aaron Kahlow: Event Moderator and Chair of the Online Marketing Summit.
With over a decade of Internet success stories under his belt, Kahlow has worked with some of the world’s premiere brands to improve online effectiveness, including: Chevron, Tyco, Cisco, NEC, and Thomas Publishing. He is noted for his ability to translate Internet Marketing industry jargon into business terms that are easy for the marketer and decision maker to digest and act upon.
Chuck Longanecker: Founder and CEO of digital-telepathy.
As Founder and CEO of digital-telepathy, Chuck applies his passion for technology and entrepreneurial arsenal to design unique online business strategy and revenue models for client projects. Chuck leads the charge of the dt brand as an advocate of social capital, karmic business, design for change and community.
Matt Beckman: Director of Media Sales, Active Network.
Matthew Beckman has developed a keen expertise in threading new technologies and live touch points against corporate marketing and media objectives. Currently, as Director of Online Media Sales for San Diego-based The Active Network, he is responsible for developing and selling-through compelling digital media packages across the company’s consumer websites, which include Active.com, Eteamz.com, CoolRunning.com, FootballPower.com and FreeGolfInfo.com.
Jake Fields: President & Creative Director of Treeline Interactive.
Jake Fields is an online marketing professional with extensive experience in both the strategic planning and the developmental execution of interactive media initiatives. Jake recently left the online advertising world in order to focus on helping brands leverage social media engagement to increase customer acquisition and loyalty.
Rodney Rumford: Editor, Facereviews.
Rodney Rumford helps companies extend their brand across all social media networks. Facereviews reports & publishes observations, reviews and trends related to Social Media. They follow all major social media sites and platforms: Facebook, My Space, Bebo, Hi5, Orcut Linked in, and many more.
Large crowd at the NTC Promenade
to hear Randy Snow.
Randy Snow, Creative Director at R&R partners and genius behind the "What happens in Vegas, Stays in Vegas" presents to AD 2
and company.
Aaron Kahlow and friends enjoying our pre-event spread at our Myspace vs YourSpace event.
Jenifer Barsell, Director of Marketing for the San Diego Padres speaks to AD 2 and company
Committee members from the combined Holiday party at SideBar.
Myspace vs YourSpace panelists Jake Fields, Rodney Rumford and Matt Beckman.