Archive for March, 2010

Please join AD2SD for an intimate tour of four great advertising industry companies. We will be learning about different career options in client services, online, creative, marketing, and PR, what it takes to work at each company, and will see some examples of great work! Last years event was a good experience for all who attended and a couple students actually landed internships and eventually jobs – you never know who you will meet and how it can influence your future. continue

Pennsylvania Governor Looks to Cut Advertising Tax Exemption

The Pennsylvania Governor, Edward Rendell, recently released his proposed budget for the upcoming year. He is attempting to cut 73 different sales tax exemptions including the exemption for advertising costs. The budget still needs to be voted on by legislators. The AAF is working with local members to urge law makers to consider the consequences of such a budget including; a decrease in tax base and the loss of jobs.

Let Them Have Broadband

In a speech given by the chairman of the FCC, Julius Genachowski, outlined a plan in which 90% of all Americans should have access to broadband internet by the year 2020. He also discussed plans to have national broadband service by 2020.

Microsoft and Yahoo and Get the Green Light

The U.S. Department of Justice and the European Commission have approved an agreement between Yahoo and Microsoft.  The partnership between these two tech giants was agreed upon close to a year ago, but has just passed the first legal hurdles and will begin implementation in the next few weeks.

Ad 2 is joining Ad Club SD and the San Diego Advertising Fund for Emergencies on March 25^th from 6-11pm at the SAFE Annual Benefit Party & Auction.  Mingle with hundreds of people and enjoy a fun evening with drink specials and a silent auction.  This event supports SAFE in raising money for individuals and their families in crisis situations, who are part of the San Diego County advertising and marketing community.

Visit http://safesandiego.org/ for more information on the San Diego Advertising Fund for Emergencies and to see Anne’s Story about how SAFE helped her in a time of crisis.

Click here for Details on SAFE’s Annual Benefit Party & Auction.

The Addy Raid opened up the doors to the 2010 San Diego Ad Club Addys before the judges for participants to cast their vote for “Peoples Choice” in each category. It was a great opportunity to get an idea of the advertising produced in San Diego.

It was a fun event with Chipotle burritos, Sierra Nevada brewing company, Stone brewing company and the Tilted Kilt refreshments. If participants weren’t chowing down on the chips and guacamole, they were playing guitar hero in the media room, or relaxing to the TV spot real.

Agencies, independent workers and students participated in the competition and the event making it an overwhelming success.

Ad 2 is joining Ad Club SD at the Siren Lounge to toast the ADDY winners!  Mingle with the best creative minds in San Diego at this celebratory After Party, following the San Diego ADDYs Creative Show & Gala!

Ad 2 is also invited to attend the ADDY Creative Show & Gala!  The entire night will kick off at 6pm with Cocktails, followed by Dinner and Awards Show, and topped off with the After Party at Siren Lounge!

Get all the details here

After Party Details:

Date: Friday, March 19, 2010

Location: Sé San Diego Hotel

Address: 1047 5^th Avenue, San Diego, CA 92101

Time: 9:30pm

This month, Ad 2′s efforts are focused on helping out our advertising community. We won’t have an exclusive Ad 2 event with the intentions of focusing all of our efforts to promote the SAFE party on March 25. Ad 2 members and students will receive discounted pricing of $35. This is one of the Ad Club’s staple events and it is always a blast. One year I bought $25 worth of raffle tickets and ended up leaving with a new putter, $100 in gift certificates to Longboards and 4 hornblower cruise passes. It pays to attend this fundraiser!

We are also promoting the ADDY’s after party, which will be at Siren. If you can’t attend the Addy’s, the after party is a must attend event.

Our Public Service Committee, lead by Tobin Nageotte, has started the production of a really cool micro site for the Challenged Athletes foundation. The goal of the site is to build awareness and raise funds to purchase equipment for the athletes.

Next month, we are bringing back our Agency tour. If you are a downtown agency who would like to participate, please let us know as the agenda is filling up. We’re also getting ready for our first ever kick ball tournament!

Hope to see you at the SAFE party this month.

Are you a web designer or developer looking to contribute to a meaningful cause this Saturday? Its going to be a crappy day (70% chance of rain), why not build your portfolio?

We’re meeting at the Treeline Interactive office to build out the Challenged Athletes Micro Site for our Public Service Campaign. We will also be fixing up this website.

Details:

• Date: Saturday, March 6
• Time: 10am – 2pm
• Location: 3725 Mission Blvd, Mission Beach, 92109
• Parking: Please park in the Santa Clara parking lot as street parking is minimal
• Food and refreshments will be provided

Tasks will be distributed before hand to ensure the day moves smoothly. Interested web professionals, please contact Tobin Nageotte at thirtysevenclick@yahoo.com.