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Archive for May, 2009

27
May

Elections for the 2009 – 2010 Ad 2 year will be held on Tuesday, June 2, from 6pm – 7pm at Cafe 976 in Pacific Beach. Below is the proposed slate. If you are interested in running for a position, you can write yourself in at Tuesday’s election. You will have to declare your intent for the position, and have the attendees vote you in.

Executive Board:

  • President: Adam Hermsdorfer, BigTuna Interactive
  • Vice President: Jake Fields, Treeline Interactive
  • Secretary: Gary Ware, Covario
  • Treasurer: Stephanie Lyndon, C&S Sales
  • Executive Advisors:
    • Cheri Reeves, Media, Marketing & More
    • Jenn Baker, Vernon Mack Media
    • Megan Chawathe
  • Club Advisor: Sheila Fox, Fox Marketing

Chairs:

Communications Chair: Andrew Mera, Covario

Social Media: Stephanie Gulley, Covario
Email: Rachel Kaplan, Professional Writer

Open Communications Positions:

  • Content Creation
  • Archive – Club History
  • Public Relations

Programs Chair: Nicole Rawski, Geary Interactive

Social: Mike Maginnis, MJD Interactive

Open Programs Positions:

  • Sponsorship
  • Advertising Education
  • Diversity

Government Relations Chair: Don Son, Online Guru

Open Government Relations Positions

  • Blogger
  • Outreach

Public Service Chair: Chair Needed!

Creative: Kiley Peters, SDSU Extended Studies

Open Public Service Positions:

  • Client Relations
  • Media/Promotions

Membership Chair: Carissa Felix, Allscripts

  • Member retention: Rachel Kaplan, Professional Writer
  • Student recruitment/education: Stephanie Gulley, Covario

Category : Board Meetings | News | Blog
17
May

startup or shutup

Have you ever thought about being your own boss and growing a successful business?

Learn exactly what it takes to fuel a cutting edge agency blasting into the future. You can not afford to miss out on this night of practical first-hand experience.

“Start-up or Shut-up” is an exclusive opportunity to hear “the real deal”. Join AD2 and a panel of San Diego’s finest agency execs at this closed door event inside the AC Lounge in Northpark. Our Panel will share, behind the scene stories of what it takes to bring a startup to reality.

Key Points include:

  • Recession is an opportunity to invest in success.
  • Partnership strategies and startup capital.
  • Planning and execution, execution and execution.
  • Frontline success stories from the panel.
  • Management styles from mom & pop to top notch shop.
  • Where does all the time go?
  • Cheap technologies that will enhance your business.

Details:

  • Date: Thursday, May 28, 2009
  • Time: 6-8
  • Venue: AC Loungein North Park

Specials:

  • Air Conditioned is closing the bar to the public and is offering $5 U Call Its and $3 Margaritas. Please note that since it’s a bar it is 21 and up.
  • Pizza will be provided.

Pricing:

  • Ad 2/Student Member: $10
  • Ad Club Member: $15
  • Non Member: $20

Advanced registration is now closed.

We accept cash, credit card, and checks at the door. Pricing goes up $5 per membership level at the door.


Meet The Speakers

Chuck Longanecker

Chuck Longanecker: Founder and CEO of digital-telepathy.

As Founder and CEO of digital-telepathy, Chuck applies his passion for technology and entrepreneurial arsenal  to design unique online business strategy and revenue models for client projects. Chuck leads the charge of the dt brand as an advocate of social capital, karmic business, design for change and community.

His past experience includes emerging technology consulting during the dot com boom for Arthur Andersen.  Sealing deals for !hey inc with brands such as HP, Microsoft and Marriott.  For better or worse, Chuck decided to start digital-telepathy from the ashes of the dot com bust in 2001 and has delivered 100%+ growth on an annual basis.

Building off his undying drive for business and geek-like tech knowledge, Chuck excels in turning concepts into unconventional online businesses that open new market opportunities. He helps clients such as Method, The Mozilla Foundation, Hard Rock and countless startups develop powerful interactive strategies, connect with their audience and grow their brand. Chuck co-founded the thinkubator, Rebel, as a way to pursue his own entrepreneurial concepts and gain even more experience in the startup world.

Due to a unique perspective to leadership and a distaste for shoes, Chuck is affectionately known as the BareFoot CEO. He pursues activities that expand his perspective and appreciation for life including literature, movies, travel, music and art.  He is active in the online and local community and enjoys speaking at events nationally, is an active member of Entrepreneurs’ Organization (EO) and serves on the advisory boards for both education organizations and technology startups. 

Micha Mikailian

Micha Mikailian: CEO of eBoost Consulting.

Micha Mikailian is the Chief Executive Officer of eBoost Consulting, a leading-edge digital marketing consultancy specializing in online strategy  consulting  and  training. Micha  has  started  7  businesses through his short Entrepreneurial career including the first local web portal in Central California. Micha’s  diverse start-up  experience  has been  spread  across  multiple  areas  including  local  web portals,  real estate,  ecommerce,  entertainment, consumer services, finance, and  consulting. Micha is the first to attribute his success to the teams he works with; the only quality he accepts credit for is his ability to attract and retain a talented team. 

Outside of the office Micha enjoys volunteering with the Entrepreneurial Management Center as an Evangelist and Coach for the VCIC team and as a mentor to students participating in various business plan  competitions. Micha attended San Diego State University, majoring in Finance for his Undergraduate Program and Entrepreneurial Studies & Marketing for his MBA. Since college Micha has enjoyed participating in multiple organizations such as Vistage, the EMC Business Forum, iMarketers, MIT enterprise forum, SDSIC and San Diego Venture Group. Micha treasures time spent with his friends and family including his siblings Joelle who is 9 years old, Alec (13), and Serge (28).

Craig Macdonald

Craig Macdonald: Senior Vice President and Chief Marketing Officer of Covario.

Craig Macdonald, senior vice president and chief marketing officer, is responsible for the strategic direction, development and marketing of the Covario™ portfolio of solutions.

Prior to Covario, Craig was the director of product management for the service and management group within Hewlett Packard’s OpenView division where he oversaw service and asset management, configuration management, and discovery applications used by large enterprises worldwide. Previously, Craig held key positions at Peregrine Systems, Inc., Fair Isaac, HNC Software, World Research Advisory, META Group and Greenwich Associates.

Craig earned an MBA from New York University’s Stern School of Business, and a BS from the University of Pennsylvania. He also studied at the United States Military Academy at West Point.

Category : Educational Events | Blog
5
May

Board Member Spotlight

Stephanie Gulley - May 09 Ad2 SD Board Member Spotlight

Stephanie Gulley

Covario

After joining only one month ago, Stephanie has taken initiative! She’s joined a committee, come to events, and recruited new members!

I knew I wanted to be an active member in Ad2 but I didn’t know how. After attending my first board meeting, I was impressed with how organized and committed each board member was to his or her committee. I was also excited to hear what was being planned in the upcoming months. It was then that I realized that in order to take full advantage of my Ad2 membership, I had to become more involved with the committees.

Thanks Stephanie! You are a true asset to the board and the membership =)


Member Spotlight

Andrew Dremak - May 09 Ad2 SD Member Spotlight

Andrew Dremak

Dream Homes Magazine

As an Ad 2 member for over two years now, Andrew has been a great supporter of the club!
His all time favorite Ad 2 event was last summer’s Hippy Pub Crawl – can’t say we disagree =)

And besides Ad 2 and enjoying the San Diego summer sun, Andrew has a Chicago trip planned and will also be running the America’s Finest City half marathon in August!

If you haven’t had the pleasure of meeting him yet, be sure to Hello to him at the next event! Thanks for your continued support of the club Andrew!

Category : Member Spotlight | Blog
5
May

Category : Photo Gallery | Blog
4
May

DSC01089 Thanks to everyone for coming out to the April Happy Hour at Princess Pub. They are growing in numbers, and fun, every month now. As usual it was a great time and awesome to see some new faces mixed with the usuals. Ad Club guest speaker Spike Jones even made an appearance as the Ad2 group and some new friends extended the happy hour to the Waterfront. Overall, lots of brain bending advertising was discussed over a few imported pints with good people.

Save the date this month May 28th at Air Conditioned Lounge for a special educational event, Go Interactive or Go Home! Stay tuned for more details to be announced…

Category : News | Reports | Blog
3
May

Elections for the 2009 – 2010 term are coming up. Interested candidates should submit a biography to info@ad2sd.com no less than fifteen days prior to the annual business meeting (6/2/09) to have his/her name included on the voting ballot. In your bio, include why you would make a good Ad 2 board member.

For a list of different committees, check out the committee page. Serving on the Ad 2 board gives you a chance to form meaningful relationships with “whose who” in the San Diego advertising scene. To learn more, please come to or membership meeting on May 12, from exactly 6-7 at Cafe 976 in PB.

Category : News | Reports | Blog
1
May

Friends of Ad2 San Diego get a 20% discount at the OMS Whistle Stop Tour

Online Marketing Summit Whistle Stop Tour will be stopping in Long Beach on 6/16
Friends of Ad2 San Diego get a 20% discount

OMS, the premier educational event for marketing professionals is coming to Hilton of Long Beach on June 16. Join your SoCal marketing peers as they share ideas, hear from expert practitioners, and learn best practices in the areas of: Social Media, Search, Email, Analytics, Behavioral Targeting, and Website Strategy. Thought leaders, authors, world-class brand marketers and leading online practitioners will all be sharing their experiences and successes from the front lines of online marketing. Here’s why you’ll want to attend your local OMS event:

Take a day to join your marketing peers to learn, network, and share best practices you can use for a lifetime.

Friends of Ad2 San Diego Get a 20% discount when you enter Ad2SD20 at checkout

Category : Educational Events | Events | News | Blog